Post by account_disabled on Mar 5, 2024 19:24:29 GMT -10
A high-performance corporate website has a positive impact on user experience and image. One of the most important prerogatives is the speed of page loading: the higher the speed, the better the visitor engagement rate and, consequently, the conversion rates. If you want to discover tips to offer an optimal browsing experience, keep reading! Optimizing your company website: what does it mean? To simplify, optimizing website performance means decreasing the time needed for a page to be shown in full, i.e. its loading time (in English, total page load time). If the pages load quickly, the chances of the user deciding to leave the site decrease. The reduction in abandonment rates ( bounce rate ) is an important parameter for judging the level of interest and involvement of users .
New Call-to-action How to improve page loading speed The average time users are willing Germany Phone Number to wait for a web page to load is between 1 and 3 seconds . Sometimes there are code-level issues that cause slowdowns; in this case, the intervention of a developer is necessary to verify the problem and resolve it. Often, however, small measures are enough to make the B2B site effective and much faster in a short time, without having to intervene in the back end . Let's see what they are. Shrink images or change their format Images, videos, infographics, downloadable documents and media files in general are essential to providing value to users and ensuring a positive experience. However, these files can often slow down the loading of pages because they are heavier than a simple text string and require more time to be displayed correctly. Making these files lighter and more optimized can solve the problem or, at the very least, make the times shorter.
The optimal size of an image for the web is around 100kb , and should never exceed 200kb. To reduce its weight, the first thing to do is make sure you upload images of the right size : why upload an image that is 5000 pixels wide if it has to take up 400 pixels of space? The format of the images can also have an impact. Here are the most used ones and their characteristics: JPG is the lightweight format PNG is the heaviest, to be used only if necessary SVG is very lightweight, ideal for logos, for example WEBP was created specifically to optimize the loading of images on the web, but it reduces their quality Decrease HTTP requests HTTP requests made by the page require some loading time; optimizing them makes the company website leaner and more efficient.
New Call-to-action How to improve page loading speed The average time users are willing Germany Phone Number to wait for a web page to load is between 1 and 3 seconds . Sometimes there are code-level issues that cause slowdowns; in this case, the intervention of a developer is necessary to verify the problem and resolve it. Often, however, small measures are enough to make the B2B site effective and much faster in a short time, without having to intervene in the back end . Let's see what they are. Shrink images or change their format Images, videos, infographics, downloadable documents and media files in general are essential to providing value to users and ensuring a positive experience. However, these files can often slow down the loading of pages because they are heavier than a simple text string and require more time to be displayed correctly. Making these files lighter and more optimized can solve the problem or, at the very least, make the times shorter.
The optimal size of an image for the web is around 100kb , and should never exceed 200kb. To reduce its weight, the first thing to do is make sure you upload images of the right size : why upload an image that is 5000 pixels wide if it has to take up 400 pixels of space? The format of the images can also have an impact. Here are the most used ones and their characteristics: JPG is the lightweight format PNG is the heaviest, to be used only if necessary SVG is very lightweight, ideal for logos, for example WEBP was created specifically to optimize the loading of images on the web, but it reduces their quality Decrease HTTP requests HTTP requests made by the page require some loading time; optimizing them makes the company website leaner and more efficient.